I think these companies know exactly what they are doing: from bundling browsers with operating systems (MS) to putting photos of your house on the internet (Streetview) to using your words and creations to make money (Facebook/Myspace).

As you say, if companies can get their configuration preainstalled on equipment delivered to a customer it will be the holy grail of internet marketing tracking the user behaviour throughout the net and not just over one site. Unlike a home page- few people will have the knowledge or inclination (or nerve) to change the DNS settings.

BigD

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